NYFTL Demo Day


After three incredible months in the Big Apple, the New York Fashion Tech Labs programme that we have been a part of came to it’s end this week, in the form of a sort of graduation/demo day style event.


Our Founder Karoline took to the stage in the new Time Inc HQ, and shared the story of Smartzer and its business model with a roomful of investors and retailers. We are so proud and feel very fortunate to be a part of an incubator programme that aims to accelerate opportunities for female founders and their companies. We really do feel as though our product can help retailers, and in fact all kinds of businesses and brands, so to be a part of something that also recognises our technology as innovative and worthwhile means a great deal. It was a very exciting moment for us to share our story with the audience.

All of the feedback and comments regarding our product and what we are doing for the retail industry, both during and after the event, were extremely positive so we would like to say a massive THANKS to all of those that shared your thoughts and kind words. We have had an absolutely incredible time being a part of the NYFTL. We will take the opportunities we have been given and push our tech forwards in the hopes we can continue to encourage innovation amongst the retail industry, and show everybody that shoppable technology is the future of video content.


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