Updated: Feb 4, 2021

All-aboard! Our founder, Karoline, joins the Mayor of London Sadiq Khan on business trade mission to Paris.

Smartzer was one of the thirteen fastest-growing London based start-ups invited on this month’s business trade mission to Paris. The trade mission is part of the Mayor’s International Business Programme which focuses on establishing a global network of cities to help entrepreneurs develop their businesses across different markets.

This particular trip was part of Khan’s plans to strengthen the ties and investment links between London and Paris. The trade mission is supported by KPMG and Eurostar, and the scale-ups took part in an on-board mentoring programme as they travelled between the two capitals. Once there, Karoline and the other tech companies explored opportunities for investment and international expansion in the French capital.

Of the day Khan said: “The companies travelling with us on this trade mission to Paris represent some of the most exciting scale-ups in London. We look forward to helping these vibrant and diverse companies cement opportunities and partnerships in Paris.”

The trip was a great opportunity to connect with other London based start-ups and possible Paris-based partners. Although Smartzer already has some presence in Paris, the day provided valuable insight tips on entering new global markets.

Thank you to the Mayor of London for a wonderful day!

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