ARNOTTS X SMARTZER: SHOPPABLE SPANX VIDEO

Arnotts used Smartzer's tool to create another seamlessly executed shoppable video



Execution:


To promote Spanx's new activewear collection on their ecommerce, Arnotts created a dynamic and stylish video using Smartzer's interactive video platform. The tag video features a variety of products, perfect for discovery. The looks appear in a popup as you click on the products. Viewers can click to browse sizing options and add the products to their bag. Arnotts and Spanx demonstrate how shoppable video is great from displaying active wear as viewers can see the clothing in action.