Updated: Feb 15, 2021
Our week at Cannes Lions was phenomenal. Participating in the R/GA Ventures Startup Academy created the perfect opportunity to network with key agencies and brands and pitch Smartzer. The Startup Academy is hosted by R/GA Ventures and Cannes Lions Innovation to provide founders in marketing, media, and advertising the opportunity to network with global brand and agency leaders and culminating in a pitch showcase on the Innovation Stage. You can read more about the program and our first few days of Cannes Lions 2018.
On Thursday we headed to the Girls’ Lounge Suite for The Female Quotient Founder Feature panel “Female-Led Startups at The Forefront of Innovation.” The Female Quotient is an organization committed to advancing equality in the workplace through collaboration, creating solutions for change and establishing measurements for accountability. The Girls’ Lounge is a pop-experience they create at conferences like Cannes Lions where women connect, collaborate and activate change together. It has transformed into the largest community of corporate women and female entrepreneurs devoted to transforming workplace culture. Here at the Girls’ Lounge, Smartzer founder Karoline Gross pitched the Smartzer shoppable and interactive video concept, shared her founder journey, and discussed ways to support women in tech.
On Friday, Karoline Gross presented Smartzer’s video technology concept on the Cannes Lions Innovation stage. along with the other female founders. The presentations were very informative and sparked interesting dialogue in the future. It was the perfect ending to an amazing week of networking and pitching.