• Katie Kerr

INTRODUCING SMARTZER'S BRAND NEW APP FOR VIDEO ON SHOPIFY

Smartzer is thrilled to announce our game changing app on Shopify. Now, brands on the platform have the opportunity to create shoppable video on Shopify as well as Shopify live streams.


With Shopify, you can access Smartzer's award winning video technology and create clickable, shoppable video that engages and converts.


Add an interactive overlay to your videos and tag it with product information to captivate and educate customers. This will drive more qualified traffic to your store and provides consumers with a great opportunity for product discovery.


We have previously helped marketers from brands such as Adidas, Valentino and Sephora increase ROI on their video content by making videos shoppable and interactive. Users can easily add hotspots to any video to create a pop up with clear CTA to learn more or purchase a product. The video can then be distributed across any marketing channel including website, email and any social network. The platform also features full analytics to measure the performance of each piece of content.


Check out one of our previous collaborations with SHEIN:



Smartzer's app provides brands with a simple solution to the live stream shopping trend. Create shoppable Shopify livestreams that sell in real-time, combatting obstacles put in place by the COVID 19 pandemic. Live shopping can help you to bring the benefits of in-store shopping online with hosts who can offer product advice. A chat bar allows the audience to ask questions and interact with hosts, providing a sociable, community feel to ecommerce.


Here's an example of how your shoppable Shopify livestream could look!



How it works:


With Smartzer for Shopify, brands can create video content that sells by:


  • Engaging customers with interactive, clickable hotspots: The clickable overlay allows viewers to become active participants in content. They can personalise their experience by selecting relevant products and choosing sizing options and colour ways before adding to bag or making a purchase.


  • Direct customers to product pages and ecommerce landing pages: Turn viewers into informed traffic with product tags. Calls-to-action direct customers straight to product pages to make confident, educated purchases.


  • Shoppable Shopify livestream connects customers and brands in real time: Smartzer live stream creates a sociable shopping experience. Viewers can post comments in a chat bar to ask questions about products and speak to brand representatives.


  • Boost engagement, CTR and conversion rates: Interaction videos have proven to engage 3-4x more than standard video.


Smartzer is simple to use, quick to set up


Adding Smartzer as a plug in is super easy and stress free. Our team will take you through a demo and offer you all the resources you need to ensure that you get the most out of our app. We will send you our listing page for you to install the app which will kick start your 7 day free trial. After this, you can create shoppable video Shopify content and easily embed videos and streams on your Shopify website using the embed code or share using URL's.


For more information on how to create interactive, shoppable video Shopify content visit smartzer.com!









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