Proudly presenting the shoppable video case study of SMARTZER X FEELUNIQUE. Feelunique is the largest online retailer of premium beauty products in Europe and one of the fastest-growing e-tailers in the world.
Feelunique.com, a e-commerce site that is well known in our beauty community, especially when looking to buy brands that aren‘t available in regular stores. An unrivalled choice of more than 32,000 products from 500 brands across beauty, makeup, skincare, haircare, fragrance, accessories, and electricals. They ship to over 120 countries worldwide, with dedicated websites in the UK, Germany, Norway, China, the EU, and the US.
We all know the situation: seeing a make-up tutorial and wanting exactly the products which have been used to create this ultimate glow. When it comes to cosmetics, interactive and shoppable videos are a great way to demonstrate which products are being used as the tutorial plays on.
Always wanted to know what a shoppable video is and how it works? Have a look at the interactive video we have done for feelunique.com and the new product line for Caudalie.
Through our innovative technology, we are able to make our clients products more accessible for their customers.
Shoppable content doesn't only make shopping easier and more fun for customers but also helps the brands to track their engagement, product preferences, and behavioural data.
With our video analytic tool, our clients for example can track conversions, top 10 products clicked on and by clicking on the timeline they can see when different clicks are happening and what triggers them.
If you have ever thought about getting started with shoppable video feel free to contact us!