Veuve Cliquot, a prominent champagne brand that operates under the Moët Hennessy group, is a prime example of how interactivity can be effectively utilised within the beverage industry to boost conversion rates.
By capitalising on the inherent "shoppability" of their product, Veuve Cliquot has created a seamless and immersive experience for customers. The brand's carefully crafted video content is not only designed to be visually striking but also closely aligned with the luxurious aesthetic of their website, ensuring a fully integrated experience.
Through their savvy use of interactivity, Veuve Cliquot has successfully leveraged the power of digital technology to create a compelling and memorable shopping experience for their customers.
Adidas launched the Reimagine sport film and used Smartzer's shoppable video technology to make the videos shoppable on Adidas.com to make it easier for their customers to discover the products in the featured looks.+ View Case study