FLANNELS X SMARTZER: LUXURY RETAILER TAKES ON SHOPPABLE TECHNOLOGY FOR XMAS

With Christmas just around the corner, brands are ramping up their video content marketing strategies to push revenue through the roof. Flannels is the next UK luxury retailer to finesse the trend.


The holiday shopping period is an incredibly competitive time for brands. The pressure is on to deliver the most eye catching and engaging marketing content in order to draw in customers. Flannels teamed up with Smartzer to deliver a bold, flashy and dynamic video for their "Christmas Day Drip" campaign.


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